Redirect URLs in Magento using .htaccess file

Some time ago, I’ve showed that how you can redirect URLs in Magento using URL Rewrite Management built in feature of Magento. Sometimes it happens when you can’t redirect URL using URL Rewrite Management; at that time you can use the file .htaccess to redirect those URLs. There are different syntaxes to redirect URL in .htaccess file but the following method works for Magento. Follow the steps to redirect URLs.

  • Open the .htaccess file of your Magento website.
  • Search for the field “enable rewrites” in that file. You can find your previous URL rewrites here and you should done your all the URL rewrite here as it’s best practices to put your all URL redirection at same place.
  • Here is the syntax to redirect any URL:
    RewriteEngine on
    RewriteRule ^OLD-URL-TO-REDIRECT?$ NEW-URL-WHERE-YOU-WANT-TO-REDIRECT-THE-OLD-ONE [R=301,L]
  • You don’t have to write “RewriteEngine on” every time.  It is just one time process. RewriteEngine should be enabled to order to redirect the URLs from .htaccess.
  • Save these changes in .htaccess file.

And you’re done; you can check the old URL which will be now redirected to New URL if you followed the procedure correct.

Drop me a line if you are unable to redirect URL using this method.

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10 Myths which panics SEOs Part 2

10 SEO Myths which scares SEOs part 2In the Last post we have discussed about 5 Myths which troubles the world of SEO. Let us discuss the rest Myths.

  1. Reciprocal links are now penalized.
    Reciprocal link building is one of the oldest practice rank well in the SERPs. This practice is still used buy not that much. At that time people used to link their friends website and others and the Reciprocal got bad word because it was spammy tactic but if you just sharing your stuff using this practice than you’re good. You should not fear about using it if it’s legitimate. Don’t Panic, just because you’re linking to something the link back won’t count. Read the rest of this entry »

10 Myths which panics SEOs Part 1

SEO Myths Part 1There are so many myths roaming around the SEO world, it is the reason why most of the SEOs worry about some SEO tactics. For now, we have collected 10 Myths to stop worry about. So Read On! Read the rest of this entry »

Some Penguin Friendly Link Building Tips

Google Penguin Friendly Link BuildingAs the Penguin update rolled out many websites’ ranking goes up and down, there are question about which link building methods to follow to stay away from Penguin penalty. Many traditional link building methods were and now being penalized after Penguin came. So here I’m going to show you some link building methods which will continue to help you websites’ ranking grow up in this Penguin Crisis. So now let’s get straight to the Point.

  • Get More Social, Power Your Fan-base
    Social signal will be more important than ever in this year of 2012. Share your content on all the social networks you have. The likes, re-tweets, +1s will give your content boost to get rank higher. There are also possibilities of getting your content viral which can get you a lot of traffic. Read the rest of this entry »

Say “Hi” to Google Penguin

Google Penguin UpdateIf you’re a blogger or a website owner you might know about the Latest Google algorithm update to prevent web-spam and penalize low quality spam websites and reward high quality websites. This algorithm update was known as “Web-Spam” update but they later named it “Penguin”.

Google Penguin rolled out on 24th April. Earlier Panda Update was launched to punish websites with content farms and to degrading websites using copied content to encourage Quality Content. Google Penguin is here to degrade websites with back-links spam and using black hat methods to promote websites which are out of Google guidelines. Starting from the 24th April a lot of websites downgraded using this type of out of Google Guideline work. The penalized websites were spamming websites to get back-links to their websites. Read the rest of this entry »

Negative SEO: Competitors can take you down with these nasty tricks

Nowadays there are lot of talking about some good ranking sites are taking down using Negative SEO. So let’s see how Negative SEO works.

There are a lot of ways doing negative SEO but Here I will show you some basic Negative SEO tactics.

1)      Malware, Hacks + Injection
In this, a person able to find your site’s loop holes and security vulnerabilities to inject spams and malware which changes some of your files like robots.txt. So that Search engine stops crawling your website and you’ll be out of the Google Index. No-Index means you’re out of the ranking game. Read the rest of this entry »

Guiding principles for Press Release Writing

1. Craft a compelling headline. Grab reader attention immediately, create interest. Keep it to the point and short, usually 10 words or less. This is the best chance to command attention. Do not use all capital letters, italics are preferred.

2. A Press Release is not an advertisement. Do not use your press release to make a sale.

3. It should be written in 3rd person.

4. The 1st paragraph – Hook the reader with the first paragraph. A first paragraph should summarize the five W’s: who, what, where, when and why. Most readers will bail out if you haven’t “hooked” them in the first short summary paragraph.

5. Put the most important information at the beginning. Think “Top Heavy” when composing the Release.

6. The pre-press product should be grammatically correct and have no spelling errors. Don’t trust your word processing program to catch errors in grammar and spelling only. Have others read the release and offer suggestions before sending it to a reporter or news agency.

7. Provide all possible contact information including mailing address, telephone, fax, and website. Do not include an e-mail address in an on-line release in the body, unless you like Spam.

8. A well written Press Release should be between 200-500 words in length.

9. Make sure and develop a list of keywords and phrases just like you would for a web page. PRWeb and other online News Release Agencies use them to submit to Search Engines and also optimize your Press Release on their Site.

10. Avoid jargon or specialized technical terms. If accuracy requires the use of an industry-specific term, define it.